5 Tips for Constructively Managing Customer Feedback Online

Not too long ago, HeadHunterBrian posted an article about a case in which the popular review site Yelp was used as a vehicle for extortion. While this is a pretty extreme scenario, Yelp and other sites like it are quickly becoming the most important source of customer feedback and word-of-mouth advertising. Positive reviews are always great to receive, but negative reviews can be more helpful for the growth of your restaurant as a whole. Here are a few ways to deal with negative feedback tactfully, along with a couple of pointers for understanding how you can transform both poor and laudatory reviews into a positive learning experience.

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